Gartner recently released its July 2017 Magic Quadrant for Solid State Arrays (SSA).  NetApp has improved its position moving up and to the right in the Leaders Quadrant.  This past year, customers drove NetApp market share gains to new heights. Gartner’s May 2017 Market Share Analysis: SSDs and Solid-State Arrays, Worldwide, 2016 shows NetApp share growth at more than triple that of the market in 2016, moving NetApp to the #2 market share position:


Source: Gartner (May 2017) *Market Share Analysis reports provide qualitative insight, which are basically the why behind the figures.


Not a bad year for recognition of the value that NetApp is providing to customers in this arena.  Now let’s look ahead.  What can customers expect from NetApp and how might leadership criteria evolve in the future?


Innovating beyond media and the array

NetApp will continue to lead in providing flash-media-based solutions that drive peak performance and efficiency for legacy and emerging applications and that power the build out of cloud-like next generation data centers.  Customers should expect NetApp to leverage strong innovation and deep supplier relationships to deliver timely, nondisruptive upgrades that leverage the next media wave. For example, NVMe-over-Fabrics (NVMe-oF), and storage class memory (SCM) technologies bring order-of-magnitude improvements in throughput, latencies, and efficiency. Learn more about our efforts and innovation here.


While media-based innovation is exciting, we believe customers expect strategic vendors to think beyond media and the array. Digital transformation is high on the C-suite priority stack with most organizations seeking to use data to optimize operations, enable new customer touch points and drive new revenue streams. SSA vendors who can help customers achieve these larger goals by better managing their data across premise and public cloud will provide significantly more value as a strategic partner.  That is where NetApp will continue to stand out. The NetApp SSA portfolio integrates with a full ecosystem of hybrid cloud data services enabled by the NetApp Data Fabric.


The leadership criteria of the future

NetApp’s vision for data management is a data fabric that seamlessly connects a customers’ increasingly distributed, diverse, and dynamic data environment. NetApp Data Fabric is an architecture that provides data management capabilities and services that span a choice of endpoints and ecosystems connected across premises and the cloud to accelerate digital transformation. The Data Fabric delivers consistent and integrated data management services for data visibility and insights, data access and control, and data protection and security. Here are a some of the capabilities that are integrated with our SSA portfolio today:


  • Pay-as-you-go backup and disaster recovery with public cloud
  • Automated policy-based tiering of cold data to public cloud
  • Automated data sync with public cloud to leverage cloud analytics
  • Performance, capacity and cost monitoring across premises and public cloud

Solving data management challenges to achieve digital transformation

NetApp will continue to lead when it comes to developing cutting edge technology and capability in our SSA offerings.  However, it will take much more to be a strategic vendor in the digital era.  Going forward, I predict that integrated hybrid cloud data services and their broader ability to accelerate a customer’s digital transformation agenda will increasingly differentiate the leaders in all infrastructure segments.  Ask your SSA vendor how they plan to meet the emerging criteria of a strategic infrastructure vendor with integrated hybrid cloud data services.


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Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.


Gartner Market Share Analysis: SSDs and Solid-State Arrays, Worldwide, 2016, Joseph Unsworth and John Monroe, 2 May 2017

Brett Roscoe

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