Enterprises aren’t the only businesses that are exploring multicloud strategies. Cloud and hosting service providers who want to support enterprise multicloud needs are also looking to build services that span infrastructures and deliver multicloud value in a more controlled and managed environment.

Why are service providers looking at multicloud deployments?

Enterprises are trying to unburden themselves of traditional IT infrastructure costs and relieve the pressure of delivering cloud services to their constituents. Many of these companies rely on managed cloud and hosting providers for their technology infrastructure deployment.


Their challenge is that many legacy applications are tied to on-premises systems that simply do not work well in a cloud or virtualized model, but they rely on integrations with adjacent applications that do function well in a cloud infrastructure. Because of this reliance, enterprises are forced to maintain their on-premises applications while depending on service providers to deploy, manage, and support the more modern applications in what NetApp calls a hybrid cloud environment.

Right Infrastructure; Right Location; Right Business Outcome

In today’s infrastructure services business, it is critical to understand what you can deploy effectively and efficiently at scale and what you cannot. Determining where you use a hyperscale cloud storage infrastructure and where you use a managed cloud and hosting provider’s infrastructure is a complicated business. If done wrong, sharing ownership and control of your end customer with a hyperscale provider is potentially hazardous to future growth.


Here are the three most common types of cloud:

  • Public cloud. Typically self-service and in hyperscale, a public cloud is programmatically driven and billed by the hour in a consumption-type model. (1)
  • Enterprise cloud. Typically deployed by IT in a virtualized environment, an enterprise cloud has some of the features of a managed hosting environment. Examples are chargeback/showback or, for some, a profit-driven model. (2)
  • Managed cloud. Typically deployed by a value-add cloud and hosting provider, a managed cloud provides application-driven infrastructure resources. It is usually billed monthly with a defined support model. (3) 

Cloud and Hosting Providers Now Can Offer a Choice

Most managed cloud and hosting service providers are now offering hyperscale infrastructure services to their enterprise customers in a deliberate multicloud model.


The NetApp portfolio of storage and software services enables worldwide brand-name service providers to address their infrastructure-as-a-service (IaaS) and private cloud needs.

Whether using a NetApp® SolidFire® scale-out all-flash array, whose architecture is designed for providers of large-scale public and private infrastructure, or the SolidFire based NetApp HCI product, service providers are building new and differentiated production services for their customers. Because of customers’ broad cloud storage needs, service providers are deploying a Managed FlexPod® Private Cloud to support specialized enterprise workloads accompanied by NetApp StorageGRID® connected to hyperscale cloud storage backup environments.


The NetApp portfolio of products is designed to fill the cloud deployment needs that service providers are working hard to support. If you are a service provider looking to provide a variety of multicloud application services to you customers, contact us. We’ll share market insights and trends that will help you be even more successful building the right services for your enterprise customers’ multicloud IT transformation strategies.


Visit to see how the NetApp portfolio can help you build out your future business strategy.

Stuart Oliver

Stuart is the Director of Worldwide Channel Strategy and Readiness team at NetApp. His primary role involves coordinating all channel strategy and readiness efforts that focus on the go to market success of NetApp’s channel partners globally. Prior to his current role, Stuart led all service provider go-to-market, product marketing and consulting helping provide market guidance on the productization, pricing and strategic positioning of their next generations infrastructure services.

Stuart Oliver has been working at NetApp (formerly SolidFire) for over six years and prior to SolidFire/NetApp, spent a number of years in product marketing and product management at Hosting, a cloud and managed hosting services provider headquartered in Denver, Colorado. He has over 20 years’ experience working in executive I.T. Management, Product Management and Product Marketing roles.

Stuart attended and graduated from the Northern Alberta Institute of Technology in Edmonton, Alberta, Canada and the University of Denver in Denver Colorado.

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